US Marketing & Growth Manager
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About REPRESENT
REPRESENT is a UK-born premium streetwear and performance brand operating at the intersection of fashion, culture, and innovation. With a rapidly expanding global presence, the US market is a critical growth driver for the brand.
REPRESENT’s US business is being built as a high-impact, entrepreneurial engine, fast-moving, experimental, and deeply connected to modern commerce and culture. We don’t operate with legacy mindsets. This team is designed to push boundaries, test boldly, and execute at speed, working in close partnership with Represent HQ in the UK, while maintaining strong local ownership and accountability.
We’re seeking an experienced Head of Marketing & Growth to join our US team, based in Los Angeles, CA, to help shape and scale Represent’s next phase of growth in the American market.
Role Overview
The US Marketing & Growth Manager is a senior, hands-on leader responsible for driving marketing-led growth across the United States. Reporting directly to the Brand President, North America (or another individual designated by the company’s CEO), this role owns the end-to-end marketing growth agenda for the region.
This is a marketing-first position, focused on building demand, accelerating revenue, and translating cultural relevance into measurable commercial performance. The role blends strategic leadership with execution, ideal for an operator who thrives in fast-moving, high-accountability environments.
We’re looking for an innovative marketer who is constantly testing new platforms, tools, and ways of working, with a strong bias toward social commerce, emerging channels, and non-traditional growth levers.
Legacy playbooks won’t work here. Curiosity, experimentation, speed, and hustle are critical to success.
What you’ll be doing:
In your capacity as US Marketing & Growth Manager, you will perform duties and responsibilities that are reasonable and consistent with this position, including:
Lead US marketing strategy with a clear focus on growth, performance, and commercial impact.
Drive social commerce initiatives across platforms including Meta, Google, TikTok, and emerging channels
Develop and scale creator-led and community-driven growth strategies
Partner closely with E-commerce to convert traffic into revenue and retention
Executes product launches, drops, and campaigns with speed and precision
Actively test new tools, platforms, and tactics to stay ahead of market shifts
Analyze performance data and translate insights into action
Serve as a US market voice, feeding trends, platform insights, and opportunities back to UK HQ
What you’ll need:
Experience across growth marketing, performance marketing, and social commerce
Hands-on knowledge of Meta, Google, TikTok, and evolving social platforms
Background in fashion, premium streetwear, or performance apparel strongly preferred
Entrepreneurial mindset with a bias toward action
Comfortable working in high-growth, fast-moving environments
Ambitious, curious, and motivated by building something special
Benefits
25 x days holiday per year
Enhanced annual leave with length of service
Annual Leave Purchase Scheme
Wellbeing Day
Company bonus scheme
Staff discount
$1,000 annual company gift card
Retirement Plan (401k)
Health insurance
Working Pattern
Full Time, Exempt
Location
LA OFFICE - 8680 Melrose Ave., West Hollywood, CA,90069
- Department
- US
- Locations
- LA Office
About REPRESENT
Founded in 2011 by brothers George and Mike Heaton, Represent is a British luxury fashion label.Their garments are the embodiment of relentless effort, refinement and constant progression. Each piece is the result of a meticulous design and production process, with expert craftsmanship being an unremitting factor running throughout every collection, silhouette and individual garment.The mission is simple, to build the best brand in the world.
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